Mississippi Enhances Access to Maternal Assistance

• Population: 2,939,690 million
• Tyler Client Since: 2011
• Profile: Tyler Technologies provides integrated software and technology services to the public sector with end-to-end solutions that empower local, state, and federal government entities to operate more efficiently and connect more transparently with their constituents and with each other. More information about Tyler Technologies can be found at tylertech.com/who-we-serve/states.

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CHALLENGE

In 2021, there were more than 35,000 live births in Mississippi – that’s more than 35,000 mothers navigating vital services like post-natal healthcare, childcare, adoption services, employment resources, and more. Mississippi also continues to have the highest rate of infant mortality of any state at nearly twice the national average of 5.44 infant deaths per 1,000. To strengthen support of pregnant women and new mothers across the state, the State of Mississippi Attorney General’s Office needed a centralized digital space that would streamline and facilitate access to those services and resources.

SOLUTION

In partnership with Tyler Technologies, the Mississippi Attorney General’s Office launched the Mississippi Access to Maternal Assistance (MAMA) website in 2023 to connect pregnant women and mothers to public and private resources from across the state in three clicks or less.

RESULTS

With the help of Tyler Technologies and the Mississippi Department of Information Technology Services, the Mississippi Attorney General’s Office launched mama.ms.gov in just three months.

To make it easier for pregnant women and mothers to access the resources and services they need, the team organized mama.ms.gov into nine categories: pregnancy, health, adoption, food, goods, safety, money, childcare, and jobs. Now, instead of searching endlessly online and bouncing between websites to find the information and services they are looking for, pregnant women and new mothers can visit one comprehensive site containing all of the resources and support services they may need.

Within its first three months, mama.ms.gov attracted 26,700 views and saw a 63% engagement rate across the site. In January 2024, the Mississippi Attorney General’s Office supplemented the website with the MAMA mobile application, utilizing Tyler’s My Civic solution. My Civic allowed the Attorney General’s Office one comprehensive, customizable platform to better connect with residents by placing all of the agency’s public-facing engagement tools in a single app. Within one month of launching the app, the program saw more than 70 downloads across iOS and Android devices. The most-viewed menu categories to date are pregnancy, money, and food.

CONCLUSION

Before the launch of MAMA, pregnant women and mothers across Mississippi had to conduct open-ended online searches and scan multiple webpages when they needed to access or find more information about services like health care, pregnancy support, providers of baby food and clothing, childcare options, employment information, and more.

Now, in partnership with Tyler Technologies and the Mississippi Department of Information Technology Services, the Mississippi Attorney General’s Office has provided a solution that strengthens support of pregnant women and new mothers by making it easier to access these vital services. Offering a one-stop shop for all public and private resources and services across the state streamlines and facilitates connections between mothers and service providers, putting critical resources and support services front and center.